O.R Tambo

Learn Lead Inspire

Nestled in Wattville, a township south of Benoni, South Africa, the O.R Tambo Narrative Centre is as much a symbolic memory of Oliver and Adelaide Tambo, as it is a centre for future leaders to learn, lead and be led, and inspire and be inspired.

Brief

Design a corporate identity and collateral for the O.R Tambo Narrative Centre.

Consideration

Attach the look and feel to marketing position of the precinct (Learn, Lead, Inspire)

Consider the City of Ekurhuleni logo when design

Research

The architecture of the O.R Tambo Narrative Centre which is by far one of the most eco-conscious and fitting designs in post-Apartheid South Africa.

Design

Inspired by the architectural design and the marketing massaging for the Centre, (Learn Lead Inspire), I designed three banners (blue, green and yellow) that would act as the holding shape and design foundation for the massaging and collateral of the centre. I tried to mimic the architecture of the centre by slanting the bottom part of the banners into an acute angle.

GIF email signature that shows the pillars

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